




{"id":15360,"date":"2026-02-16T11:26:30","date_gmt":"2026-02-16T09:26:30","guid":{"rendered":"https:\/\/www.habitatinsulae.es\/?p=15360"},"modified":"2026-02-18T18:11:53","modified_gmt":"2026-02-18T16:11:53","slug":"ana-mugica-liderara-el-impulso-de-la-vivienda-asequible","status":"publish","type":"post","link":"https:\/\/www.habitatinsulae.es\/ca\/ana-mugica-liderara-el-impulso-de-la-vivienda-asequible\/","title":{"rendered":"Ana M\u00fagica liderar\u00e1 el impulso de la vivienda asequible"},"content":{"rendered":"<p>RKS AM, operador especializado en <strong>vivienda<\/strong> asequible, ha nombrado a Ana M\u00fagica como nueva consejera delegada. La directiva llega desde Sareb, donde ejerc\u00eda como directora de <strong>Vivienda Asequible y Social.<\/strong><\/p>\n<h2>Nueva etapa para la vivienda: crecimiento y consolidaci\u00f3n<\/h2>\n<p>La incorporaci\u00f3n de M\u00fagica abre una fase que la empresa define como estrat\u00e9gica para:<br \/>\n&#8211; escalar el modelo operativo<br \/>\n&#8211; consolidar su presencia en el segmento del <strong>alquiler asequible<br \/>\n<\/strong>&#8211; aprovechar nuevas oportunidades del mercado vinculadas a la <strong>inversi\u00f3n social<\/strong><\/p>\n<p>RKS se\u00f1ala que este impulso se alinea con la necesidad de reforzar la competitividad del grupo. Sobre todo en un contexto en el que la demanda de <strong>vivienda protegida<\/strong> y soluciones habitacionales asequibles contin\u00faa ganando peso.<\/p>\n<h2>Perfil de Ana M\u00fagica: experiencia en vivienda y sector financiero<\/h2>\n<p>Antes de su etapa en Sareb, M\u00fagica ocup\u00f3 posiciones de responsabilidad en banca y consultor\u00eda financiera, con trayectoria en compa\u00f1\u00edas como Indra, Caixa Galicia, Deutsche Bank y Banesto.<\/p>\n<p>Es diplomada en Derecho y Econom\u00eda por la Universidad de Deusto y cuenta con un MBA por EADA, adem\u00e1s de un Programa de Direcci\u00f3n General (PDG) por IESE Business School.<\/p>\n<h2>Reorganizaci\u00f3n en 2026 y foco en gesti\u00f3n de vivienda asequible<\/h2>\n<p>En 2025, el grupo RKS celebr\u00f3 diez a\u00f1os de actividad, respaldado por clientes como Ktesios Socimi y Mistral Socimi, adem\u00e1s del fondo luxemburgu\u00e9s RKS RE y RKS Latam.<\/p>\n<p>De cara a 2026, la compa\u00f1\u00eda impulsa una transformaci\u00f3n cultural y organizativa basada en un modelo proveedor-cliente para elevar la especializaci\u00f3n, mejorar la eficiencia y ofrecer una gesti\u00f3n m\u00e1s personalizada, adaptada a los objetivos de cada cliente.<\/p>\n<p>En este marco, RKS estructura su actividad en dos \u00e1reas \u2014Mercado de Capitales y Gesti\u00f3n Patrimonial\u2014 apoyadas por la direcci\u00f3n Corporativa-Financiera, con la meta de prestar servicios integrales y responder con agilidad a las necesidades del mercado.<\/p>\n<p>M\u00e1s informaci\u00f3n sobre iniciativas de impacto y gesti\u00f3n especializada: <a href=\"https:\/\/www.habitatinsulae.es\/ca\/impacto-social\/\" target=\"_blank\" rel=\"noopener\">impacto social e inversi\u00f3n social<\/a> y el modelo <a href=\"https:\/\/www.habitatinsulae.es\/ca\/genivs\/\" target=\"_blank\" rel=\"noopener\">GENIVS INSULAE<\/a>. Para soluciones enfocadas en <a href=\"https:\/\/www.habitatinsulae.es\/ca\/vivienda-joven\/\" target=\"_blank\" rel=\"noopener\">j\u00f3venes y vivienda<\/a>, consulta los programas espec\u00edficos.<\/p>\n<div id=\"attachment_15362\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-15362\" class=\"wp-image-15362 size-large\" src=\"https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20-1024x683.jpg\" alt=\"Ana M\u00fagica es la elegida para potencia el sector de la vivienda asequible para Espa\u00f1a. \" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20-1024x683.jpg 1024w, https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20-300x200.jpg 300w, https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20-768x512.jpg 768w, https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20-18x12.jpg 18w, https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20-787x524.jpg 787w, https:\/\/www.habitatinsulae.es\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-18-feb-2026-09_04_20.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><p id=\"caption-attachment-15362\" class=\"wp-caption-text\">Ana M\u00fagica es la elegida para potencia el sector de la vivienda asequible para Espa\u00f1a.<\/p><\/div>\n<p>Referencias institucionales: <a href=\"https:\/\/commission.europa.eu\/index_es\" target=\"_blank\" rel=\"noopener\">Comisi\u00f3n Europea<\/a> y <a href=\"https:\/\/www.cnmv.es\/\" target=\"_blank\" rel=\"noopener\">CNMV<\/a>. Noticia original (Europa Press): <a href=\"https:\/\/www.europapress.es\/\" target=\"_blank\" rel=\"noopener\">Europa Press<\/a>.<\/p>\n<p><strong>Fuente:<\/strong> Europa Press<\/p>","protected":false},"excerpt":{"rendered":"<p>RKS AM nombra a Ana M\u00fagica como consejera delegada tras su etapa en Sareb. La compa\u00f1\u00eda busca escalar su modelo de vivienda asequible, reforzar su eficiencia y reorganizarse en 2026 con foco en servicios integrales para inversores y clientes.<\/p>","protected":false},"author":3,"featured_media":15361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[163,227,229,228],"class_list":["post-15360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vivienda","tag-economia","tag-sareb","tag-sector-inmobiliario","tag-vivienda-asequible"],"aioseo_notices":[],"_wp_attached_file":null,"_wp_attachment_metadata":null,"cmsmasters_profile_title":null,"cmsmasters_profile_details_title":null,"cmsmasters_profile_social":null,"cmsmasters_profile_features":null,"cmsmasters_profile_features_one":null,"cmsmasters_profile_features_two":null,"cmsmasters_profile_features_three":null,"cmsmasters_profile_sharing_box":null,"cmsmasters_profile_read_more":null,"cmsmasters_profile_subtitle":null,"cmsmasters_profile_featured_image":null,"cmsmasters_project_columns":null,"cmsmasters_project_video_type":null,"cmsmasters_project_video_links":null,"cmsmasters_project_title":null,"cmsmasters_project_size":null,"cmsmasters_project_details_title":null,"cmsmasters_project_features":null,"cmsmasters_project_link_text":null,"cmsmasters_project_link_redirect":null,"cmsmasters_project_link_target":null,"cmsmasters_project_features_one":null,"cmsmasters_project_features_two":null,"cmsmasters_project_features_three":null,"cmsmasters_project_sharing_box":null,"cmsmasters_project_author_box":null,"cmsmasters_project_more_posts":null,"cmsmasters_project_project_options":null,"cmsmasters_project_read_more":null,"cmsmasters_project_images":null,"cmsmasters_project_image_show":null,"_oembed_b1ccef4f7d7ec9ee9f363a917754e485":null,"_oembed_time_b1ccef4f7d7ec9ee9f363a917754e485":null,"_oembed_94f7d3c89c139230786a25858f781fe7":null,"_oembed_time_94f7d3c89c139230786a25858f781fe7":null,"_oembed_0902e555d5b62bccd72f45d83d98b16e":null,"_oembed_time_0902e555d5b62bccd72f45d83d98b16e":null,"cmsmasters_project_puzzle_image":null,"_wp_attachment_context":null,"_eael_custom_js":null,"_menu_item_type":null,"_menu_item_menu_item_parent":null,"_menu_item_object_id":null,"_menu_item_object":null,"_menu_item_target":null,"_menu_item_classes":null,"_menu_item_xfn":null,"_menu_item_url":null,"_wp_page_template":null,"_wpb_vc_js_interface_version":null,"vc_teaser":null,"_post_restored_from":null,"pressroom_review_average":null,"before_widget":null,"after_widget":null,"before_title":null,"after_title":null,"hidden":null,"_wp_attachment_image_alt":null,"rank_math_primary_category":null,"rank_math_seo_score":null,"rank_math_contentai_score":null,"rank_math_title":null,"rank_math_schema_article":null,"rank_math_shortcode_schema_s-687fa54b292b3":null,"rank_math_description":null,"rank_math_focus_keyword":null,"om_disable_all_campaigns":null,"original-file":null,"smush-complete":null,"smush-info":null,"smush-stats":null,"_monsterinsights_sitenote_active":null,"_yoast_wpseo_primary_category":null,"_yoast_wpseo_content_score":null,"_yoast_wpseo_estimated-reading-time-minutes":null,"_yoast_wpseo_metadesc":null,"_cmplz_scanned_post":null,"_aioseop_title":null,"_aioseop_description":null,"_aioseop_keywords":null,"_wpb_post_custom_seo_settings":null,"_wpb_post_custom_css":null,"enclosure":null,"_oembed_917c769c7dbf5d57ddaf9c4330ca4b4f":null,"_elementor_edit_mode":null,"_elementor_template_type":null,"cmsmasters_shortcodes_custom_css":null,"cmsmasters_post_image_show":null,"cmsmasters_post_image_link":null,"cmsmasters_post_images":null,"cmsmasters_post_video_type":null,"cmsmasters_post_video_link":null,"cmsmasters_post_video_links":null,"cmsmasters_post_audio_links":null,"cmsmasters_post_title":null,"cmsmasters_post_sharing_box":null,"cmsmasters_post_author_box":null,"cmsmasters_post_more_posts":null,"cmsmasters_post_read_more":null,"cmsmasters_page_scheme":null,"cmsmasters_layout":null,"cmsmasters_sidebar_id":null,"cmsmasters_bottom_sidebar":null,"cmsmasters_bottom_sidebar_id":null,"cmsmasters_bottom_sidebar_layout":null,"cmsmasters_bg_default":null,"cmsmasters_bg_col":null,"cmsmasters_bg_img_enable":null,"cmsmasters_bg_img":null,"cmsmasters_bg_rep":null,"cmsmasters_bg_pos":null,"cmsmasters_bg_att":null,"cmsmasters_bg_size":null,"cmsmasters_heading":null,"cmsmasters_heading_title":null,"cmsmasters_heading_subtitle":null,"cmsmasters_heading_icon":null,"cmsmasters_heading_alignment":null,"cmsmasters_heading_scheme":null,"cmsmasters_heading_bg_img_enable":null,"cmsmasters_heading_bg_img":null,"cmsmasters_heading_bg_rep":null,"cmsmasters_heading_bg_att":null,"cmsmasters_heading_bg_size":null,"cmsmasters_heading_bg_color":null,"cmsmasters_heading_height":null,"cmsmasters_breadcrumbs":null,"cmsmasters_composer_show":null,"cmsmasters_gutenberg_show":null,"cmsmasters_composer_fullscreen":null,"slide_template":null,"_wp_old_slug":null,"cmsmasters_likes":null,"_thumbnail_id":"15361","_elementor_version":null,"_elementor_pro_version":null,"_elementor_data":null,"_wpb_vc_editor_type":"classic","_wp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