{"id":15100,"date":"2025-12-04T13:11:16","date_gmt":"2025-12-04T11:11:16","guid":{"rendered":"https:\/\/www.habitatinsulae.es\/?p=15100"},"modified":"2025-12-04T13:19:30","modified_gmt":"2025-12-04T11:19:30","slug":"innovar-para-demostrar-impacto-provivienda-presenta-vivalor-la-app-para-medir-el-valor-social-de-la-vivienda","status":"publish","type":"post","link":"https:\/\/www.habitatinsulae.es\/ca\/innovar-para-demostrar-impacto-provivienda-presenta-vivalor-la-app-para-medir-el-valor-social-de-la-vivienda\/","title":{"rendered":"Innovar para demostrar impacto: Provivienda presenta ViValor"},"content":{"rendered":"

El pr\u00f3ximo 11 de diciembre Provivienda presentar\u00e1 en Madrid ViValor<\/a>, una herramienta pionera que permitir\u00e1 calcular el retorno social de la inversi\u00f3n en programas residenciales. El objetivo: demostrar con datos c\u00f3mo la vivienda transforma vidas y contribuye a la cohesi\u00f3n social.<\/p>\n

La vivienda es mucho m\u00e1s que un espacio f\u00edsico: es un factor determinante para la salud, la educaci\u00f3n y la estabilidad econ\u00f3mica. Sin embargo, el impacto social que genera<\/a> sigue siendo dif\u00edcil de cuantificar. Para dar respuesta a este reto, la Asociaci\u00f3n Provivienda presentar\u00e1 el pr\u00f3ximo 11 de diciembre ViValor, una app dise\u00f1ada para medir el retorno social de la inversi\u00f3n (SROI) en proyectos residenciales.<\/p>\n

Seg\u00fan la entidad, cada euro invertido en vivienda produce beneficios que trascienden el \u00e1mbito habitacional, pero hasta ahora estos efectos han permanecido invisibles en la toma de decisiones. \u201cMedir es demostrar, y demostrar es avanzar hacia pol\u00edticas m\u00e1s justas y sostenibles\u201d, se\u00f1alan desde Provivienda.<\/p>\n

Una apuesta por la transparencia y la evidencia de Provivienda<\/h2>\n

ViValor pretende ofrecer al sector una metodolog\u00eda clara para evaluar el impacto social de la vivienda, facilitando indicadores que permitan justificar inversiones y orientar pol\u00edticas p\u00fablicas. La herramienta busca responder a una demanda creciente de transparencia y eficiencia en la gesti\u00f3n de recursos, as\u00ed como aportar datos que respalden la importancia de garantizar el acceso a una vivienda digna. La herramienta ha sido financiada a trav\u00e9s de un proyecto del Ministerio de Derechos Sociales, Consumo y Agenda 2030 a trav\u00e9s de la convocatoria de Subvenciones para la realizaci\u00f3n de actividades de inter\u00e9s general consideradas de inter\u00e9s social, correspondientes a la Secretar\u00eda de Estado de Derechos Sociales.<\/p>\n

Presentaci\u00f3n en Madrid<\/h2>\n

El acto de presentaci\u00f3n tendr\u00e1 lugar el 11 de diciembre a las 10:30 horas en Impact Hub Piamonte (Madrid). La jornada incluir\u00e1 la explicaci\u00f3n del funcionamiento de ViValor y un espacio para el debate sobre la medici\u00f3n del impacto social en el \u00e1mbito residencial.<\/p>\n

Inscripci\u00f3n gratuita<\/h2>\n

\ud83d\udcc5 Fecha: 11 de diciembre, 10:30 h
\n\ud83d\udccd Lugar: Impact Hub Piamonte (Madrid)
\n\ud83c\udf9f\ufe0f Reserva tu plaza: https:\/\/lnkd.in\/dZ4A3kzX<\/a><\/p>\n

Programa del evento<\/h2>\n

10:30 | Bienvenida institucional<\/strong>
\nPatricia Bezunartea, Directora General de Diversidad Familiar y Servicios Sociales (Ministerio de Derechos Sociales y Agenda 2030)
\nGema Gallardo, Co-directora general de Provivienda<\/p>\n

10:50 | ViVALOR: el valor social de la vivienda<\/strong>
\nElena Mart\u00ednez, Responsable de investigaci\u00f3n y evaluaci\u00f3n de Provivienda<\/p>\n

11:20 | Mesa de di\u00e1logo: Impacto, marcos de referencia comunes en vivienda y el efecto multiplicador de la colaboraci\u00f3n<\/strong>
\nParticipan:<\/p>\n

Gonzalo Valencia, Subdirector general de Pol\u00edticas de Inclusi\u00f3n (Secretar\u00eda General de Inclusi\u00f3n)<\/p>\n

Carlos Ballesteros, Director de la C\u00e1tedra de Impacto (Universidad de Comillas)
\nModera: Elena Mart\u00ednez, Responsable de investigaci\u00f3n y evaluaci\u00f3n de Provivienda<\/p>\n

12:00 | Debate abierto<\/strong><\/p>\n

12:30 | Aperitivo<\/strong><\/p>\n

Por qu\u00e9 importa:<\/h2>\n

Medir el impacto social de la vivienda es clave para avanzar hacia pol\u00edticas m\u00e1s justas y sostenibles. Herramientas como ViValor permiten demostrar con datos que la vivienda cambia vidas, y medir su impacto cambia el futuro.<\/p>","protected":false},"excerpt":{"rendered":"

Descubre ViValor, la herramienta de Provivienda para medir el impacto social de la vivienda y demostrar el retorno social de la inversi\u00f3n (SROI). Evento 11 de diciembre.<\/p>","protected":false},"author":1,"featured_media":15109,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,61],"tags":[179,182,181,145,178],"class_list":["post-15100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-iniciativas","tag-alquiler-asequible","tag-innovacion","tag-inversion-social","tag-vivienda","tag-vivienda-protegida"],"aioseo_notices":[],"_wp_attached_file":null,"_wp_attachment_metadata":null,"cmsmasters_profile_title":null,"cmsmasters_profile_details_title":null,"cmsmasters_profile_social":null,"cmsmasters_profile_features":null,"cmsmasters_profile_features_one":null,"cmsmasters_profile_features_two":null,"cmsmasters_profile_features_three":null,"cmsmasters_profile_sharing_box":null,"cmsmasters_profile_read_more":null,"cmsmasters_profile_subtitle":null,"cmsmasters_profile_featured_image":null,"cmsmasters_project_columns":null,"cmsmasters_project_video_type":null,"cmsmasters_project_video_links":null,"cmsmasters_project_title":null,"cmsmasters_project_size":null,"cmsmasters_project_details_title":null,"cmsmasters_project_features":null,"cmsmasters_project_link_text":null,"cmsmasters_project_link_redirect":null,"cmsmasters_project_link_target":null,"cmsmasters_project_features_one":null,"cmsmasters_project_features_two":null,"cmsmasters_project_features_three":null,"cmsmasters_project_sharing_box":null,"cmsmasters_project_author_box":null,"cmsmasters_project_more_posts":null,"cmsmasters_project_project_options":null,"cmsmasters_project_read_more":null,"cmsmasters_project_images":null,"cmsmasters_project_image_show":null,"_oembed_b1ccef4f7d7ec9ee9f363a917754e485":null,"_oembed_time_b1ccef4f7d7ec9ee9f363a917754e485":null,"_oembed_94f7d3c89c139230786a25858f781fe7":null,"_oembed_time_94f7d3c89c139230786a25858f781fe7":null,"_oembed_0902e555d5b62bccd72f45d83d98b16e":null,"_oembed_time_0902e555d5b62bccd72f45d83d98b16e":null,"cmsmasters_project_puzzle_image":null,"_wp_attachment_context":null,"_eael_custom_js":null,"_menu_item_type":null,"_menu_item_menu_item_parent":null,"_menu_item_object_id":null,"_menu_item_object":null,"_menu_item_target":null,"_menu_item_classes":null,"_menu_item_xfn":null,"_menu_item_url":null,"_wp_page_template":null,"_wpb_vc_js_interface_version":null,"vc_teaser":null,"_post_restored_from":null,"pressroom_review_average":null,"before_widget":null,"after_widget":null,"before_title":null,"after_title":null,"hidden":null,"_wp_attachment_image_alt":null,"rank_math_primary_category":null,"rank_math_seo_score":null,"rank_math_contentai_score":null,"rank_math_title":null,"rank_math_schema_article":null,"rank_math_shortcode_schema_s-687fa54b292b3":null,"rank_math_description":null,"rank_math_focus_keyword":null,"om_disable_all_campaigns":null,"original-file":null,"smush-complete":null,"smush-info":null,"smush-stats":null,"_monsterinsights_sitenote_active":null,"_yoast_wpseo_primary_category":null,"_yoast_wpseo_content_score":null,"_yoast_wpseo_estimated-reading-time-minutes":null,"_yoast_wpseo_metadesc":null,"_cmplz_scanned_post":null,"_aioseop_title":null,"_aioseop_description":null,"_aioseop_keywords":null,"_wpb_post_custom_seo_settings":null,"_wpb_post_custom_css":null,"enclosure":null,"_oembed_917c769c7dbf5d57ddaf9c4330ca4b4f":null,"_elementor_edit_mode":null,"_elementor_template_type":null,"cmsmasters_shortcodes_custom_css":null,"cmsmasters_post_image_show":null,"cmsmasters_post_image_link":null,"cmsmasters_post_images":null,"cmsmasters_post_video_type":null,"cmsmasters_post_video_link":null,"cmsmasters_post_video_links":null,"cmsmasters_post_audio_links":null,"cmsmasters_post_title":null,"cmsmasters_post_sharing_box":null,"cmsmasters_post_author_box":null,"cmsmasters_post_more_posts":null,"cmsmasters_post_read_more":null,"cmsmasters_page_scheme":null,"cmsmasters_layout":null,"cmsmasters_sidebar_id":null,"cmsmasters_bottom_sidebar":null,"cmsmasters_bottom_sidebar_id":null,"cmsmasters_bottom_sidebar_layout":null,"cmsmasters_bg_default":null,"cmsmasters_bg_col":null,"cmsmasters_bg_img_enable":null,"cmsmasters_bg_img":null,"cmsmasters_bg_rep":null,"cmsmasters_bg_pos":null,"cmsmasters_bg_att":null,"cmsmasters_bg_size":null,"cmsmasters_heading":null,"cmsmasters_heading_title":null,"cmsmasters_heading_subtitle":null,"cmsmasters_heading_icon":null,"cmsmasters_heading_alignment":null,"cmsmasters_heading_scheme":null,"cmsmasters_heading_bg_img_enable":null,"cmsmasters_heading_bg_img":null,"cmsmasters_heading_bg_rep":null,"cmsmasters_heading_bg_att":null,"cmsmasters_heading_bg_size":null,"cmsmasters_heading_bg_color":null,"cmsmasters_heading_height":null,"cmsmasters_breadcrumbs":null,"cmsmasters_composer_show":null,"cmsmasters_gutenberg_show":null,"cmsmasters_composer_fullscreen":null,"slide_template":null,"_wp_old_slug":"zmienic-4","cmsmasters_likes":null,"_thumbnail_id":"15109","_elementor_version":null,"_elementor_pro_version":null,"_elementor_data":null,"_wpb_vc_editor_type":"classic","_wpb_vc_js_status":null,"pressroom_primary_category":"-","pressroom_featured_caption":"","pressroom_featured_caption_author":"","pressroom_video_url":"","pressroom_post_url":"","pressroom_quote_text":"","pressroom_quote_author":"","pressroom_audio_url":"","social_icon_type":[],"social_icon_url":["","","",""],"social_icon_target":["same_window","same_window","same_window","same_window"],"pressroom_attachment_ids":["","",""],"pressroom_images":[],"pressroom_images_titles":["","",""],"pressroom_images_descriptions":["","",""],"pressroom_videos":["","",""],"pressroom_iframes":["","",""],"pressroom_is_review":"no","pressroom_points_scale":"","pressroom_review_label":[],"pressroom_review_value":[],"pressroom_review_title":"","pressroom_review_description":"","page_sidebar_header":"","page_sidebar_top":"","page_sidebar_right":"","page_sidebar_footer_top":"","page_sidebar_footer_bottom":"","pressroom_page_sidebars":[],"_vc_post_settings":null,"post_views_count":"486","_edit_last":"1","_edit_lock":"1764847781:1","_wpb_post_custom_layout":"default","rank_math_internal_links_processed":null,"footnotes":null,"_wp_old_date":"2015-01-21","_aioseo_title":"#post_title","_aioseo_description":"ViValor, la herramienta de Provivienda para medir el impacto social de la vivienda y demostrar el retorno social de la inversi\u00f3n (SROI). Evento 11 de diciembre.","_aioseo_keywords":[],"_aioseo_og_title":"","_aioseo_og_description":"","_aioseo_og_article_section":"","_aioseo_og_article_tags":[],"_aioseo_twitter_title":"","_aioseo_twitter_description":"","_cdp_origin":"15096","_cdp_origin_site":"-1","_cdp_origin_title":" Nuevas ayudas a propietarios por impagos de alquiler #[Counter]","_cdp_counter":"2","cmplz_hide_cookiebanner":"","_links":{"self":[{"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/posts\/15100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/comments?post=15100"}],"version-history":[{"count":6,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/posts\/15100\/revisions"}],"predecessor-version":[{"id":15108,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/posts\/15100\/revisions\/15108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/media\/15109"}],"wp:attachment":[{"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/media?parent=15100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/categories?post=15100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.habitatinsulae.es\/ca\/wp-json\/wp\/v2\/tags?post=15100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}